Best lists / Best free CRM tools

Best free CRM tools

Tools ranked

With a free plan

HubSpot CRM

Top pick

Updated June 2026 · Independent, no paid placements

A CRM is one of the few categories where the free plans are genuinely good. I ranked these on how many users and contacts you get free, and whether the tool gets out of your way instead of nagging you to upgrade.

At a glance

#	Tool	Best for	Free tier
1	HubSpot CRM	Most teams	Unlimited users, unlimited contacts
2	Brevo	CRM plus email in one	100,000 contacts, 300 emails/day
3	Twenty	Open-source teams	Unlimited if self-hosted
4	Bigin by Zoho	Pipeline-first solo sellers	1 user, 500 contacts
5	Freshsales	Small teams wanting automation	3 users

HubSpot CRM

Top pickGenerous Free Tier

Best for: Most teams

Free forever CRM with unlimited contacts, deal tracking, and email integration.

HubSpot's free CRM gives unlimited users and unlimited contacts, which almost nothing else does. The catch is the upsell into Marketing and Sales Hubs, but as a pure contact-and-deal CRM you can run on free indefinitely.

What's good

Truly free forever
Unlimited contacts and users
Excellent UX
Large integration ecosystem

What's not

Paid upgrades are expensive
Can feel like a funnel to paid plans
Advanced features locked

Pricing

Free plan available

Visit HubSpot CRM Read review

Brevo

Generous Free Tier

Best for: CRM plus email in one

All-in-one marketing platform with 300 emails/day free and unlimited contacts.

Brevo bundles a simple CRM with its email platform free, so your contacts and your campaigns live in one place. Good for a solo founder who does not want a separate sales tool yet.

What's good

Unlimited contacts on free plan
Multi-channel marketing
Built-in CRM
Transactional email support

What's not

Daily email limit on free plan
Brevo branding on free plan
Interface can feel cluttered

Pricing

Free plan available

Visit Brevo Read review

Twenty

Generous Free Tier

Best for: Open-source teams

Modern open source CRM. Clean UI, custom objects, self-hostable.

Twenty is an open-source CRM you can self-host for unlimited everything, with a modern Notion-like interface. Pick it if you want to own your data and are comfortable running it yourself.

What's good

Beautiful modern UI
Open source
Highly customizable
Active development

What's not

Relatively new
Fewer integrations
Self-hosting needed for free

Pricing

Free plan available

Visit Twenty Read review

Bigin by Zoho

Limited Free Tier

Best for: Pipeline-first solo sellers

Simple small-business CRM by Zoho. Free for 1 user with 500 contacts.

Bigin by Zoho gives one user and 500 contacts free with a genuinely good mobile pipeline view. The cleanest free option if you live in deals and want it on your phone.

What's good

Very simple to learn
Affordable paid plans
Good mobile app

What's not

Limited free plan
Less powerful than full Zoho CRM

Pricing

Free plan available

Visit Bigin by Zoho Read review

Freshsales

Generous Free Tier

Best for: Small teams wanting automation

CRM with built-in phone, email, and chat. Free for up to 3 users.

Freshsales covers 3 users free with contact management and basic workflows. A reasonable middle ground if HubSpot feels heavy and Bigin feels too small.

What's good

Built-in communication tools
Clean interface
Good free plan

What's not

Limited customization on free plan
Can get expensive scaling up

Pricing

Free plan available

Visit Freshsales Read review

How I ranked these

Free user and contact limits
Whether the data model fits modern, automated workflows
How much you lose at the free tier versus paid

Rankings are based on research, not paid placement. Some links are affiliate links, which never change where a tool ranks.

FAQ

What is the best free CRM?

HubSpot for most people, because of unlimited users and contacts. If you want to own your data, self-hosted Twenty is the pick.

Do free CRMs limit contacts?

Most do. HubSpot and self-hosted Twenty are effectively unlimited; Bigin caps at 500 contacts and one user.

Browse all free CRM tools