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Omnisend

Freemium

E-commerce email and SMS marketing with 250 contacts and full automation free.

Limited Free Tier
Omnisend website screenshot

About Omnisend

Omnisend is an e-commerce marketing platform that combines email, SMS, and web push notifications in a single tool. It is built specifically for online stores, with deep integrations into Shopify, WooCommerce, and other e-commerce platforms.

Why E-commerce Teams Choose Omnisend

Omnisend is the only free plan that gives you email, SMS, and push notifications together. For online stores, that multi-channel approach drives more sales than email alone.

What You Get for Free

  • 250 contacts - Small but enough to test the platform
  • 500 emails per month - Covers basic campaigns for a new store
  • 60 free SMS credits per month - Send order updates or promotions via text
  • 500 web push notifications per month - Re-engage visitors who left your site
  • Full automation - Pre-built e-commerce workflows like abandoned cart and welcome series
  • Segmentation - Target customers based on purchase behavior and engagement
  • Unlimited landing pages, popups, and forms - Capture leads across your store

The Trade-offs

The 250 contact and 500 email limits are tight. Omnisend branding appears on free plan emails. The best features and integrations are designed for Shopify, so non-Shopify stores get less value. But if you run an online store and want to test email plus SMS plus push notifications together, no other free plan covers all three channels.

Key Features

Email campaigns
SMS marketing
Push notifications
Automation
Segmentation
Popups
Product reviews
E-commerce integrations

Pros & Cons

Full automation on free plan
Multi-channel (email + SMS + push)
Built for e-commerce
Pre-built workflows
Omnisend branding on free plan
Small contact limit
Best features need Shopify

Categories

Tags

Startup Friendly

Also replaces

Free Plan Details

Free Plan
Free TierLimited Free Tier
User Limit250 contacts, 500 emails/mo
Open Source

Free plan includes:

  • 250 contacts
  • 500 emails/month
  • 500 push notifications
  • 60 SMS
  • Full automation
  • Popups and forms
  • Segmentation

Limitations:

  • Omnisend branding
  • 250 contact limit
  • Limited sends

Company Info

Founded2014

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