HubSpot AEO Grader

Freemium

Free one-time check of how AI engines describe your brand

Limited Free Tierfrom $50/mo

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About HubSpot AEO Grader

HubSpot's AEO Grader runs test queries across ChatGPT, Perplexity, and Gemini and returns a composite score across sentiment, presence quality, brand recognition, share of voice, and market position. It is a free, no-account diagnostic; continuous monitoring requires HubSpot's paid AEO product.

Key Features

Multi-engine AI brand assessment

Sentiment and share-of-voice scoring

Prioritized recommendations (paid)

Ongoing prompt monitoring (paid)

Pros & Cons

Free with no account needed

Backed by HubSpot

Covers the three major answer engines

Free version is one-time only

Ongoing tracking gated behind paid plan

The free plan in practice

What you can actually do on HubSpot AEO Grader's free plan (1 one-time brand report (no account required)), where it stops, and when it's worth paying.

What you can do free

Brand visibility snapshot across ChatGPT, Perplexity, Gemini
Composite AEO score out of 100
Five scored dimensions
No signup or credit card required

Where it stops

One-time snapshot, not ongoing monitoring
No prompt-level tracking or alerts
No competitor benchmarking over time

When to upgrade to a paid plan

Stay on the free plan while you're comfortably under the free plan's limit (1 one-time brand report (no account required)). It's worth moving to a paid plan once you consistently bump into that ceiling, need to remove branding, or want features the free tier holds back. Paid plans start at $50/mo.